NORTHERN PLANNER

It’s useful to get another point of view on things, so Here’s a great observation from The Scamp about the odd practice of celebrity ads that need a super to tell you who the celebrity is. I’d never really thought about that. That’s what I like about working with creatives, they question everything and don’t mince words. There’s lots of other stuff on his site, you may not agree with it all but it will provoke a reaction.