NORTHERN PLANNER

I learned today that 80% of head lice are now immune to common treatments. In a classic case of Darwinism, just like the failing effectiveness of antibiotics, repeated use of the same methods has allowed them to evolve a resistance.

Useful analogy for why you should avoid attempting to bludgeon consumers instead of earning their attention.

By the way, you can still solve the lice problem with the painstaking effort of combing them out.