Glyn at Ideas department has some practical advice on the skill of keeping it simple and taking time to write less. He wins extra points for quoting the wisdom of Mrs Northern Planner .
These bits stood out:
"You believe your own hype when people say ‘that’s clever’. (They either mean ‘that’s really good and simple’ or ‘that’s too complicated and I don’t understand it’.)"
"Trying to be too clever is bad because:
- It will make you unpopular.
- It takes too long and there’s plenty of other stuff to be getting on with.
- Real people don’t like it. I know, my lovely fiance tells me all the time."
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