Category: The day job
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You only have to look at what I wear to see I'm no fashion guru, however I still wear clothes to make some sort of statement about myself, my values and the kind of groups I want to be associated with. We all do, which is why I always think dotcom millionaires with their scruffy…
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I've always liked Victoria Wood. She's funny, very funny, but it's more than that. She has a very rare gift to be both accessable and clever. That's a rare thing as far as British comedy goes, wher, mostly, it's either rather crass, or you feel it's very arch, edgy and knowing. There's nothing wrong…
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There's all sorts of psychology type research that reckons we're much happier with a job we feel has a point, where we see some sort of end result (what it doesn't take into account is people that derive meaning from what they get outside of work and are happy to just punch in and punch…
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Once upon a time, when I was working somewhere else, there was one of those Great Re-inventions of the Creative Brief. You know, where the boxes get moved around a bit and the their names undergo a little tinkering, before it's unveiled to much fanfare. One of those. As with many journeys, the end was much…
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Nick Southgate thinks most planning blogs are useless. His main argument (I think) is that most share opinions rather than actual fact, which is fair enough but that's actually what I find most valuable as a writer of one and a reader of others. Facts are my day job, actually that's not true, it's making facts…
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Remember these? Good weren't they? Who says that brand storytelling etc is anything new? I guess the only thing that would be different now might be each character having their own Facebook account, the book, the extra episodes online, the exclusives and the leaks and maybe even releasing new characters and story arcs to…
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One of the things being a Dad makes me lament is the passing of those times we could go see a film whenever we wanted. Which was plenty. However I fully intend to see Scott Pilgrim, mostly for work related reasons. This might sound daft, but I think it got things anyone involved in…
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A women with the biggest head in the world A man with glasses lenses at least 5 inches thick An obese man struggling to get out of his Porsche in a car park Someone about to throw his chocolate wrapper on the floor until he realised he wasn't alone A very attractive girl admire herself…
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It's far from easy being a women in the 21st century, but it's far more difficult to be a man. I remember getting excited once I understood where articles like this were coming from, back when I was working on ghd. I remember pushing for ideas that tapped into the new narrative that was, and is, developing. The new confidence…
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Two interesting viewpoints on understanding people. The first from Richardon planning from within, looking for universals in your own feelings and behaviour (in particular the problems with segmentation). The second from Rob on the need to actually get off your backside and talk to people that are not like you. It's tempting to ask which…
NORTHERN PLANNER 