In a recent survey of 10 countries, the UK was found to have the friendliest workers. They're also the most likely to have kissed a work colleague (24%) and had sex with someone from work (17%).  Perhaps with the famous British reserve and social dysfunction, it could be easier to get physically intimate than think…

No doubt you've heard of cognitive dissonance. The unfortunate situation where people will ignore facts when they disagree with their views, line of thinking or long cherished beliefs. They'll also jump all over the facts that support their line or argument. instead.  It's why you should be very careful when you're using any research or…

"We all have a tendency to think that the world must conform to our prejudices. The opposite view involves some effort or thought, and most people would die sooner that think – in fact they do so" Bertrand Russell Read the usual stuff in The New Scientist about how us, 'The Thinking Ape' have all…

The great Rob Campbell is one of the most generous individuals in advertising (or whatever we call it these days). I own him one or two favour, it has to be said and recently he's once again revealed much kindness to a friend. The only real downside of Rob is that he likes Queen. I…

Amidst all the chatter around TV is dead/TV is better than ever. The assertion that digital is a white elephant v digital is the only game in town. It's worth looking outside of the brand bubble. How did the Leave Campaign do it? How did Jeremy Corbyn seemingly come from nowhere? I'm not saying its…

Watch The Empire Strikes back and then the Force Awakens Or Blade Runner and then Blader Runner 2049 (especially Blade Runner 2049). The gaps in the stories for you to fill in. The less obtuse humour (in Star Wars, Blade Runner hasn't any humour). Worth noting the themes of grown ups dealing with the chaos…

I mentioned some rubbish about being a former swimmer recently. I'm not a former planner yet, but I bet there would be some habits and quirks that would be difficult to shake off. Being a planning strategy type is obviously a mix of skills, but I think it is really a whole mind-set, a way…

You probably know about many of the failings of the human brain. Here's two: 1. You'll know that the memory is flawed, and we only remember the extra ordinary. So we only remember the times a train was early or late, not the majority if times the train was on time, so the memory thinks…

  Okay, here is the first chunk of feedback. Sorry it's taken so long, judges have been rushed off their feet. I know you have day jobs also, so massively played to have stuck to the deadline while some of us took longer. There will be three posts. This is the first half of individual…

Right, it’s finally time for a new APSOTW project. If you have no idea what I'm talking about read this. We’re going to do something that’s very relevant for lots of different kinds of agencies at the moment. The general blur between media, creative work, comms planning and that hateful word 'content'. This post from…